Google Cloud announces Imagen 2 text-to-image generator - Applications - NewsGoogle Cloud announces Imagen 2 text-to-image generator - Applications - News

Introducing Imagen 2: Google Cloud’s Latest Text-to-Image Upgrade

Google Cloud has recently launched the latest upgrade to its text-to-image capabilities, Imagen 2. This powerful tool is designed for customers on the allowlist and enables users to create and deploy photorealistic images using intuitive tools and fully-managed infrastructure.

Key Features

  • Improved image quality through Google DeepMind technology
  • A range of functionalities tailored for specific use cases
  • Reliability and governance akin to its predecessor, Imagen on Vertex AI
  • High-quality image rendering, improved text rendering, logo generation, and safety measures
  • Designed for enterprise standards to provide a comprehensive tool for creative image generation

Imagen 2 has already been embraced by leading companies in the creative industry, such as Snap, Shutterstock, and Canva. These organizations recognize the potential of Imagen 2 to revolutionize their image generation processes.


  • “We exist to empower the world to tell their stories by bridging the gap between idea and execution.” – Chris Loy, Director of AI Services at Shutterstock
  • “We’re continuing to use generative AI to innovate the design process and augment imagination.” – Danny Wu, Head of AI at Canva

As Imagen 2 gains traction in the creative industry, organizations are encouraged to explore its potential to elevate their own creative endeavours and build on the success achieved with previous versions of Imagen.

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By Kevin Don

Hi, I'm Kevin and I'm passionate about AI technology. I'm amazed by what AI can accomplish and excited about the future with all the new ideas emerging. I'll keep you updated daily on all the latest news about AI technology.